We offer several solid options when it comes to lead generation tools.
FARM is an acronym for Focused Area of Residential Marketing.
Our FARM/Realtor Leads are generated using software that relies on information from recorded coveyance deeds. These leads are perfect for sending out a mailing in a surrounding area (perhaps the area around your newest listing), for targeting a subdivision, neighborhood or zip code you want to target. FARM leads are great for targeting specific residential markets, and are effective in reaching many homeowners. A successful FARM campaign requires consistency -- plan on, at the very least, a 12 month campaign. FARM leads do not include loan information.
ET Marketing has a relationship with a vendor specializing in the compilation of apartment address lists. If you wish to target the renter community, give us a call and we'll help you out.
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