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We offer several options when it comes to lead generation tools…
FARM / Targeted Realtor Leads... "What’s a FARM?" Believe it or not, it’s an acronym for Focused Area of Residential Marketing.
Our FARM/Realtor Leads are generated using industry-specific software that relies on information from recorded deeds of conveyance. These leads are perfect for sending out a just listed mailing in the surrounding area, for targeting a subdivision, neighborhood or zip code you'd like to market. Many agents choose to market their own neighborhood! FARM leads are great for specific, targeted realtor marketing — and even for generic marketing pieces where blanketing the area might be beneficial, but they aren't so great for lenders, and we'll explain why in the Lender Leads section below.
"I’m a lender. Why should I use your targeted lender leads, rather than a FARM database?" Let us explain…
Our Targeted Lender Leads are generated using industry-specific software that relies on information from recorded deeds of trust. Your time and marketing dollars are valuable! Why spend hundreds or thousands of useless dollars mailing to an entire zip code, when what you really want is to convert adjustable mortgages in a specific region? This database allows us to ZOOM IN, targeting those specific records that match very detailed criteria you select.
Whether you're a realtor or lender, if you're telemarketing or considering it, these leads are for you.
If you're planning to market to an apartment complex (or several complexes), you'll need a database specific to the complex you've chosen. While we don't directly offer apartment leads, our customers tell us they've had great success with http://www.realtyresourcegd.com. When you purchase your list through them, we can still help you with your marketing collateral – let us know! |
